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"Perceived Compatibility and the Adoption of B2C E-Commerce by Non-buyers."
Ángel Hernández-García et al. (2010)
- Ángel Hernández-García
, Santiago Iglesías-Pradas
, Julian Chaparro Pelaez
, Félix Pascual-Miguel
:
Perceived Compatibility and the Adoption of B2C E-Commerce by Non-buyers. WSKS (2) 2010: 186-192
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