"A research on effectiveness of Facebook advertising on enhancing purchase ..."

Milad Dehghani, Mustafa Tumer (2015)

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DOI: 10.1016/J.CHB.2015.03.051

access: closed

type: Journal Article

metadata version: 2020-02-18

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Milad Dehghani, Mustafa Tumer:
A research on effectiveness of Facebook advertising on enhancing purchase intention of consumers. Comput. Hum. Behav. 49: 597-600 (2015)

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