"How artificial intelligence functionalities boost consumer benefit and ..."

Hua Pang et al. (2026)

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DOI: 10.1016/J.CHB.2026.108999

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type: Journal Article

metadata version: 2026-03-30

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Hua Pang, Yi Wang, Mohan Sun, Rui Wang:
How artificial intelligence functionalities boost consumer benefit and impulse shopping? The significant role of responsive communication and conversational communication. Comput. Hum. Behav. 181: 108999 (2026)

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