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"The impact of electronic word-of-mouth communication: A literature ..."

Christy M. K. Cheung, Dimple R. Thadani (2012)

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DOI: 10.1016/J.DSS.2012.06.008

access: closed

type: Journal Article

metadata version: 2023-09-30

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Christy M. K. Cheung, Dimple R. Thadani:
The impact of electronic word-of-mouth communication: A literature analysis and integrative model. Decis. Support Syst. 54(1): 461-470 (2012)

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