"Brands as relationship builders in the virtual world: A bibliometric analysis."

Cleopatra Veloutsou, Carla Ruiz-Mafé (2020)

Details and statistics

DOI: 10.1016/J.ELERAP.2019.100901

access: closed

type: Journal Article

metadata version: 2021-04-09

a service of  Schloss Dagstuhl - Leibniz Center for Informatics