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"Shifting Factors and the Ineffectiveness of Third Party Assurance Seals: A ..."
D. Harrison McKnight, Charles J. Kacmar, Vivek Choudhury (2004)
- D. Harrison McKnight, Charles J. Kacmar, Vivek Choudhury:
Shifting Factors and the Ineffectiveness of Third Party Assurance Seals: A Two-Stage Model of Initial Trust in a Web Business. Electron. Mark. 14(3): 252-266 (2004)

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