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"Top corporate brands and the global structure of country brand ..."
Guido Ferilli et al. (2016)
- Guido Ferilli
, Pier Luigi Sacco
, Emanuele Teti
, Paolo Massimo Buscema
:
Top corporate brands and the global structure of country brand positioning: An AutoCM ANN approach. Expert Syst. Appl. 66: 62-75 (2016)
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