"Omnichannel retailing: The role of situational involvement in facilitating ..."

Tzyh-Lih Hsia et al. (2020)

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DOI: 10.1016/J.IM.2020.103390

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type: Journal Article

metadata version: 2022-10-19

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Tzyh-Lih Hsia, Jen-Her Wu, Xiaoyu Xu, Qi Li, Lifang Peng, Simon Robinson:
Omnichannel retailing: The role of situational involvement in facilitating consumer experiences. Inf. Manag. 57(8): 103390 (2020)

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