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"The role of cognitive absorption in the experienced users' behaviour ..."

Alagirisamy Kamatchi Subbiah Sukumaran (2022)

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DOI: 10.1504/IJBIS.2022.120369

access: closed

type: Journal Article

metadata version: 2022-02-04

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Alagirisamy Kamatchi Subbiah Sukumaran:
The role of cognitive absorption in the experienced users' behaviour towards e-mail advertisements. Int. J. Bus. Inf. Syst. 39(1): 116-132 (2022)

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