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"User Acceptance of Location-Based Mobile Advertising: An Empirical Study ..."

Kiyana Zolfaghar, Farid Khoshalhan, Mohammad Rabiei (2010)

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DOI: 10.4018/JEA.2010040103

access: closed

type: Journal Article

metadata version: 2022-10-02

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Kiyana Zolfaghar, Farid Khoshalhan, Mohammad Rabiei:
User Acceptance of Location-Based Mobile Advertising: An Empirical Study in Iran. Int. J. E Adopt. 2(2): 35-47 (2010)

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