"The continuous maturity analysis of Li Ning's brand marketing through ..."

Ziqi Xiang (2024)

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DOI: 10.1504/IJEB.2024.135637

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type: Journal Article

metadata version: 2024-04-30

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Ziqi Xiang:
The continuous maturity analysis of Li Ning's brand marketing through Weibo, China. Int. J. Electron. Bus. 19(1): 22-55 (2024)

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