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"Consumer's Electronic Word-of-Mouth Adoption: The Trust Transfer Perspective."

Jieun Lee, Ilyoo B. Hong (2019)

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DOI: 10.1080/10864415.2019.1655207

access: closed

type: Journal Article

metadata version: 2021-06-04

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  - journals/ijecommerce/LeeH19
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Jieun Lee, Ilyoo B. Hong:
Consumer's Electronic Word-of-Mouth Adoption: The Trust Transfer Perspective. Int. J. Electron. Commer. 23(4): 595-627 (2019)

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