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"Drivers and Outcomes of Brand Relationship Quality in the Context of ..."
Iryna Pentina et al. (2013)
- Iryna Pentina, Bashar S. Gammoh, Lixuan Zhang, Michael Mallin:
Drivers and Outcomes of Brand Relationship Quality in the Context of Online Social Networks. Int. J. Electron. Commer. 17(3): 63-86 (2013)

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