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"Ordering and sales effort investment for temperature-sensitive products ..."
Bing-Bing Cao, Zhi-Ping Fan (2018)
- Bing-Bing Cao, Zhi-Ping Fan:
Ordering and sales effort investment for temperature-sensitive products considering retailer's disappointment aversion and elation seeking. Int. J. Prod. Res. 56(7): 2411-2436 (2018)
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