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"Factors influencing the use of social media by SMEs and its performance ..."
Sulaiman Ainin et al. (2015)
- Sulaiman Ainin, Farzana Parveen, Sedigheh Moghavvemi, Noor Ismawati Jaafar, Nor Liyana Mohd Shuib:
Factors influencing the use of social media by SMEs and its performance outcomes. Ind. Manag. Data Syst. 115(3): 570-588 (2015)
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