"Utilitarian and/or hedonic shopping - consumer motivation to purchase in ..."

Yu-Wei Chang et al. (2023)

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DOI: 10.1108/IMDS-04-2022-0250

access: closed

type: Journal Article

metadata version: 2024-03-08

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Yu-Wei Chang, Ping-Yu Hsu, Jiahe Chen, Wen-Lung Shiau, Ni Xu:
Utilitarian and/or hedonic shopping - consumer motivation to purchase in smart stores. Ind. Manag. Data Syst. 123(3): 821-842 (2023)

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