"Media richness, social presence and loyalty to mobile instant messaging."

Fan-Chen Tseng et al. (2019)

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DOI: 10.1108/IMDS-09-2018-0415

access: closed

type: Journal Article

metadata version: 2020-10-26

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Fan-Chen Tseng, T. C. E. Cheng, Pei-Ling Yu, Tzu-Ling Huang, Ching-I Teng:
Media richness, social presence and loyalty to mobile instant messaging. Ind. Manag. Data Syst. 119(6): 1357-1373 (2019)

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