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"The allure of luxury brands' social media activities: a uses and ..."

Navdeep Athwal, Doga Istanbulluoglu, Sophie Elizabeth McCormack (2019)

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DOI: 10.1108/ITP-01-2018-0017

access: closed

type: Journal Article

metadata version: 2021-10-14

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Navdeep Athwal, Doga Istanbulluoglu, Sophie Elizabeth McCormack:
The allure of luxury brands' social media activities: a uses and gratifications perspective. Inf. Technol. People 32(3): 603-626 (2019)

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