"Integrating online and offline channels for online customer loyalty: the ..."

Tianyi Ma, Xia Wu, Yang Li (2023)

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DOI: 10.1108/ITP-06-2021-0441

access: closed

type: Journal Article

metadata version: 2023-05-27

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Tianyi Ma, Xia Wu, Yang Li:
Integrating online and offline channels for online customer loyalty: the moderating role of retailer credibility. Inf. Technol. People 36(2): 758-784 (2023)

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