"mWOM Business Strategies: Factors Affecting Recommendations."

Félix A. Martín-Velicia et al. (2023)

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DOI: 10.1080/08874417.2022.2041504

access: closed

type: Journal Article

metadata version: 2023-06-26

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Félix A. Martín-Velicia, José A. Folgado-Fernández, Pedro R. Palos Sánchez, Blanca López-Catalán:
mWOM Business Strategies: Factors Affecting Recommendations. J. Comput. Inf. Syst. 63(1): 176-189 (2023)

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