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"Factors affecting eWOM credibility, information adoption and purchase ..."
Ahmad Daowd et al. (2021)
- Ahmad Daowd
, Ruaa Hasan, Tillal Eldabi
, Piyya Muhammad Rafi-ul-Shan, Dongmei Cao
, Naphat Kasemsarn:
Factors affecting eWOM credibility, information adoption and purchase intention on Generation Y: a case from Thailand. J. Enterp. Inf. Manag. 34(3): 838-859 (2021)
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