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"Understanding customer relationship management technology adoption in ..."
Michael Newby, ThuyUyen H. Nguyen, Teresa S. Waring (2014)
- Michael Newby, ThuyUyen H. Nguyen, Teresa S. Waring:
Understanding customer relationship management technology adoption in small and medium-sized enterprises: An empirical study in the USA. J. Enterp. Inf. Manag. 27(5): 541-560 (2014)
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