"Competitive Target Advertising and Consumer Data Sharing."

Xia Zhao, Ling Xue (2013)

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DOI: 10.2753/MIS0742-1222290306

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type: Journal Article

metadata version: 2022-06-10

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Xia Zhao, Ling Xue:
Competitive Target Advertising and Consumer Data Sharing. J. Manag. Inf. Syst. 29(3): 189-222 (2013)

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