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"The Primacy of "What" over "How Much": How Type and Quantity Shape ..."
Peggy J. Liu et al. (2019)
- Peggy J. Liu, Kelly L. Haws, Karen Scherr, Joseph P. Redden, James R. Bettman, Gavan J. Fitzsimons:
The Primacy of "What" over "How Much": How Type and Quantity Shape Healthiness Perceptions of Food Portions. Manag. Sci. 65(7): 3353-3381 (2019)
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