"No Customer Left Behind: A Distribution-Free Bayesian Approach to ..."

Yi Qian, Hui Xie (2011)

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DOI: 10.1287/MKSC.1110.0648

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type: Journal Article

metadata version: 2023-09-26

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Yi Qian, Hui Xie:
No Customer Left Behind: A Distribution-Free Bayesian Approach to Accounting for Missing Xs in Marketing Models. Mark. Sci. 30(4): 717-736 (2011)

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