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"Practice Prize Paper - PROSAD: A Bidding Decision Support System for ..."
Bernd Skiera, Nadia Abou Nabout (2013)
- Bernd Skiera
, Nadia Abou Nabout:
Practice Prize Paper - PROSAD: A Bidding Decision Support System for Profit Optimizing Search Engine Advertising. Mark. Sci. 32(2): 213-220 (2013)
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