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"Search Gaps and Consumer Fatigue."

Raluca M. Ursu, Qianyun (Poppy) Zhang, Elisabeth Honka (2023)

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DOI: 10.1287/MKSC.2022.1359

access: closed

type: Journal Article

metadata version: 2024-02-05

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Raluca M. Ursu, Qianyun (Poppy) Zhang, Elisabeth Honka:
Search Gaps and Consumer Fatigue. Mark. Sci. 42(1): 110-136 (2023)

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