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"Search engine marketing for different competition modes - Interfirm and ..."

Xueli Zhang, Defeng Yang, Can Li (2023)

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DOI: 10.1051/RO/2023021

access: closed

type: Journal Article

metadata version: 2023-09-14

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Xueli Zhang, Defeng Yang, Can Li:
Search engine marketing for different competition modes - Interfirm and intrafirm. RAIRO Oper. Res. 57(3): 1285-1306 (2023)

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