"Promotion Decisions Under Asymmetric Demand-Generation Information: ..."

Pingping Chen et al. (2019)

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DOI: 10.1109/TFUZZ.2018.2829475

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type: Journal Article

metadata version: 2025-01-19

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Pingping Chen, Yingchen Yan, Geni Xu, Ruiqing Zhao:
Promotion Decisions Under Asymmetric Demand-Generation Information: Self-Operated, Online-Platform and Offline-Outlet Strategies. IEEE Trans. Fuzzy Syst. 27(5): 928-942 (2019)

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