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"To Entertain or to Serve: Chinese and US Banks' Online Identity Based on a ..."

Ya Sun, Gongyuan Wang, Hui Ren (2021)

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DOI: 10.1109/TPC.2021.3064395

access: closed

type: Journal Article

metadata version: 2021-06-15

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Ya Sun, Gongyuan Wang, Hui Ren:
To Entertain or to Serve: Chinese and US Banks' Online Identity Based on a Genre Analysis of Social Media. IEEE Trans. Prof. Commun. 64(2): 121-136 (2021)

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