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"Consumer Selection of E-Commerce Websites in a B2C Environment: A Discrete ..."
Hangjung Zo, Keshavamurthy Ramamurthy (2009)
- Hangjung Zo
, Keshavamurthy Ramamurthy:
Consumer Selection of E-Commerce Websites in a B2C Environment: A Discrete Decision Choice Model. IEEE Trans. Syst. Man Cybern. Part A 39(4): 819-839 (2009)
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